Wednesday, June 3, 2009


Alexandra Cipparone is a true Californian girl, born and raised on its sunny shores. She started her clothing line ALEX&RA just a few months ago in the hope of finally bringing her unique design perspective into the fashion arena. Her look is highly influenced by vintage finds, architectural elements, and modern art. She focuses on creating ultra-feminine looks that are both fashion-forward and understated. This line is about giving girls unique, high-quality clothing that stands out from the carbon copy fashion you’ll find in shopping malls. All items for ALEX&RA are handmade by Alexandra herself and can be customized to fit you! She created this line to bring more attention to the up-and-coming fashion industry of beautiful San Francisco, California. By focusing each collection on highlighting different neighborhoods of the busy metropolitan city, she is building a true representation of its diverse fashion identity. Every street, every gallery, every person inspires her to design. This is just her way of showing her appreciation in return!