Wednesday, April 29, 2009

Idil Vice Fashion Rocks!

Idil Vice is a clothing label manufactured and based in in Manhattan, New York since the year 2000. Named after the designer behind the label who is a Swiss Native, born and raised in St. Gallen, Switzerland. Idil Vice got her masters degree in graphic design. After an internship at Jean Paul Gaultier in Paris, Idil Vice moved to New York City in 1994, where she combined her knowledge in graphics, keen eye for fashion and her newly found interest in American pop culture and created her very first collection under her own name. When she presented the collection in a show back in Zurich, it got rave reviews and catapulted her into instant celebrity status. The Swiss press calls her "The Most Important Discovery Since Color TV" and her shows are regularly covered in the Swiss national evening news. This popularity opens doors for Idil Vice. TV commercials, spokes model and sponsoring contracts with Bernina Artista sewing machines, nomination to design the clothing concept for the Swiss national exhibition Expo '02, exhibition 'History Of Swiss Fashion Design' at the Swiss Native Museum in Zurich, member in the Miss Switzerland Jury, National Blick advertising campaign, invitations to show at the Snowboard World Championship in Davos and at the Textil & Fashion Center at the WTC, sponsoring contracts with Philip Morris and many more. Despite the astonishing success on her home turf, Idil Vice permanently moved to the US in 1998 and incorporated her company, Idil Vice of Switzerland, Inc. in the State of New York in the year 2000. Idil Vice's clothes have been praised by the NY Times as "A Clothing Line That Makes A Fashion Audience Sit Up And Take Notice" and the Village Voice declared during Fashion Week: " Idil Vice - Best Name Of The Day". Her collections have been worn by several high profile celebrities such as Gwen Stefani, Sarah Jessica Parker, Avril Lavigne and many more. In addition to her work for her own label, Idil Vice has been commissioned to design countless clothing concepts such as the collections for Elvis Presley Enterprises, Swatch Group, the Chapelle Show, etc., styling advertising and editorials for companies such as Burger King and many more. Idil Vice is planning to open another retail shop in New York City. Stay tuned!

Check out her website and get a $10 discount on your purchase from 29 April - 30 June 2009, just use the code 'divineoff' at checkout!!

Here are a few pieces with my favourite musicians...and the Joker